Over the last few weeks, we have seen many of you in the news and out in front of government and the public fighting harder than ever to represent your members and pivoting to help them navigate these extremely challenging times. There has never been a greater need...
Do you ever wonder how your association stacks up when it comes to your finances? Could your expenses and liabilities be lower? Your operations leaner? Your education, programs and events more revenue-positive? The CSAE 2017 Canadian Association Financial Operations...
The Associations 2025 Summit is coming up next week! http://bit.ly/1MnbCmG It is a collaboration between The Portage Group, CSAE and a group of inspiring leaders from associations and businesses across Canada. Together in a fun and interactive format, we will explore...
Watch Sandy and Bob as the navigate through the often choppy waters towards #organizational #success.
Have you ever wondered what each of your association's members was really thinking? Meet Jane, the association executive who was able to better target member segments at both a strategic and operational level by streamlining and making better use of big data and...
The Portage Group is pleased to kick of 2015 with some exciting news! On January 1 2015, TPG entered a new research partnership with the Canadian Society of Association Executives (CSAE). Under the new partnership agreement, TPG will be the sole and exclusive...
With low-cost survey tools like SurveyMonkey at their fingertips and ever-present budgetary pressures, it is easy to see why some associations are foregoing market research expertise and going the DIY route where their member needs surveys are concerned.
Like many folks, you probably do a lot when it comes to gathering stakeholder feedback: You see and make a point of talking to members at association events. Perhaps you make it a habit to pick up the phone or drop in on members periodically to talk to them one-on-one. Maybe you even survey or poll them internally on their satisfaction with events, programs or new issues coming down the pipe.
These are all very important tools to keep your association connected to members on an ongoing basis…but what about when it comes to your planning activities? Typically, member feedback is used as a peripheral driver of the process, if it’s used at all.
Subscribe to articles from thought-leaders with diverse experience to help you succeed in your organizational journey.